Customers may maintain their social distance while enjoying their dining experience with the help of QR Codes, which are quick, simple, and available everywhere. Beyond this, though, QR Codes are the next step that restaurants must take to stay relevant in a society that prefers quicker and more effective ordering and payment choices.

COVID-19’s effects on the restaurant industry

Most companies all over the world pressed the pause button in March. streets deserted, eateries closed, and a subdued club scene. All of this is part of a strong, unanimity-driven effort to stop COVID-19 from spreading.

However, social estrangement did not result in total cutoff. In actuality, participants increased participatory culture and became closer through social media challenges, Zoom meetings, group calls, or participation in the sourdough baking process.

In order to make money while their doors were closed, eateries during this time relied on meal delivery and takeaways. Many pubs in Berlin managed to stay open during the COVID-19 lockout by providing drinks and beer to go. Online ordering and digital menus significantly replaced printed menus.

Therefore, despite the fact that COVID-19 interfered with people’s plans for their lives in 2020, businesses and restaurants continued to offer their clients goods and services because to the power of web 2.0 and the connectivity provided by various digital platforms.

Events no longer needed to be postponed, and QR Codes’ ability to link offline and internet platforms has aided in the war against coronavirus. After this unplanned shift into high gear, online life may even continue to flourish in a post-lockdown world.

However, as governments loosen their regulations on eateries, we may anticipate an increase in the use of QR Codes by restaurants to make maintaining social distance in this brave new world more entertaining and effective. Sincerity be damned, the forecast seems to indicate that these developments will stick around.

Menus for your restaurant that are contactless

Customers will always have access to a contactless menu, ordering option, and payment method by simply attaching a Dynamic URL QR Code to a table-tent, for example. You may ensure that there is little interaction between your personnel and clients by connecting to a digital menu, like Zomato did in April.

A QR Code menu is a useful tool for maintaining contactless communication with your customers. Customers take your information and menu home with them and can place orders at any time from your business because it stays on their smartphones. Like on a Friday night when they decide to stay home because they are too cozy to deal with the inconvenience of going out.

Here’s another thought. Consider a scenario in which you always intended to build a website for your company but never got around to it. Despite this, you still want to engage clients online. No issue! You can utilize our Social Media QR Code to connect with your customers after posting images of your menu to your preferred social media account, let’s say Instagram. Print the QR Code with a CTA straight on your menu, or tape it to the table for a more contact-free experience. Additionally, clients are more likely to subscribe to or follow you on social media since they are already on such platforms.

Boost engagement and the client experience

Whether your clients are eating in your restaurant or picking up some food to go, bring the entertainment to them.

Eating out can sometimes imply more than just wonderful food, which is especially true for establishments that serve food. Whether it takes the shape of musical or dramatic entertainment, it’s all about the experience.

You may deliver the experience to your customers’ doors with a straightforward MP3 QR Code, much like Chicago’s Darling did. While keeping your audience interested in your business, you can collaborate with bands that have also suffered under confinement to assist promote and elevate their work.

Alternatively, you might use a video playlist or an image gallery to give clients a virtual tour of your kitchens or a peek into your supply chain for greater transparency and improved B2C relationships. You could want to make sure customers benefit from an offer you are running, such as a 2 for 1 deal for repeat customers or a discount on their subsequent meal. Make it simple for scanners to save your discount to their mobile device and use it the following time they place an order by using the coupon QR code.

There is a QR Code available for every form of material to keep your visitors interested.

Monitor and gauge your progress

You may examine real-time tracking statistics for all of your marketing campaigns you use our Dynamic QR Codes for (instead of Static). You can actually measure how well your QR Codes are working and whether your print material is reaching your target audience by looking at metrics like location by city and country, time scanned, operating device used, and unique vs. total scans. This allows you to stay informed about how to improve your QR Codes in the future.